E-commerce project manager
The most important aspect of successful e-commerce is full awareness of all matters that effect online sales, therefore a Project Manager needs to be appointed who understands e-commerce, the products, marketing and business in general. We can take on e-commerce project management if your time and/or experience of e-commerce is limited.
We assume that you've conducted plenty of research to ascertain the level of demand for all your products. Additionally, its clearly important that you've researched your target market and their needs, worked out your USPs, got your pricing right and budgeted for the e-commerce web design and development, logistics and promotional costs. But if you haven't, or don't feel you have done enough, then we can help you with all those aspects too. Read more about e-commerce research and planning.
Visitor trust is crucial
Who would buy from an e-commerce website that looks cheaply designed with poor graphics and descriptions. Or lacking all the necessary customer support content. Or slow-loading and badly organised?
Every aspect of your e-commerce website, shopping cart functionality and communications that can build trust, convert a visitor to a customer and encourage repeat sales needs careful consideration, both initially and ongoing.
Promoting your e-commerce website is crucial, through offline and online advertising. Roxbourne will help you develop a stream of visitors with a tailor made plan.
We aim to see your e-commerce website succeed online, so we work hard to ensure all aspects that affect Visitor Flow, Trust, Buying Decisions and Sales are covered.